In order to apply current strategies when designing a brand and to know how to relate typography with the emotional state Post-Covid 19, the UTEQ with the logistical support of the Public Company Prodeuteq held the International Webinar.

The event took place in two days on 11 July through the digital platform Zoom with the participation of teachers, students of Graphic Design and related careers.

• Rosalio Rodríguez (Mexico) topic: "The challenge that a recently graduated student faces in the current market".
• Marcela Espinoza (Guayaquil) topic: "Brands in COVID time".
• John Arias (Guayaquil) topic: "Typography in times of pandemic: How to relate the letter with the emotional state Post-Covid 19 from the approaches of visual identity".
• Cristian Lasso (Quito) theme: Design or Die "The things nobody has told you about being creative".